Destino
Oculto
2
-
Wingo
Corona
Oculto
2
-
Wingo
Corona
Selling out two commercial flights in just 32 minutes proved the disruptive power of Destino Oculto 2, a campaign built around the blind buying phenomenon. The campaign flew more than 400 travelers from Bogotá and Medellín to Montego Bay, Jamaica, transforming the way airlines launch new routes through intrigue and consumers' blind trust.
